Vail Resorts Still in the News for the Wrong Reasons

Park City groomed slope. Photo: Vail Resorts. Vail Resorts Still in the News for the Wrong Reasons

I have already written about Vail Resorts having a rocky period in the news. The news is not calming down, and more things are coming to the fore. From a letter sent from a dissatisfied shareholder, Taylor Schmidt of Late Apex Partners asking for the replacement of CEO Kirsten Lynch, to the COO Angela Korch and also Chairman of the board Robert Katz, to more news on potential strike action and employees dissatisfaction.

The letter of Late Apex Partners.

This has been a scathing report on how Vail Resorts is doing business and is asking for a big change, focusing on guests experience and employees’ wellbeing and not so much on acquiring ski areas abroad, while there is still lots to do in the United States with what Vail Resorts got in stock.

Top of Eagle's Nest. Vail Mountain. Photo: The-Ski-Guru. Differences between skiing in North America and Europe
Top of Eagle’s Nest. Vail Mountain. Photo: The-Ski-Guru. Differences between skiing in North America and Europe

The latest development of this is that Late Apex Partner’s Taylor Schmidt been in contact with the local newspaper Vail Daily stating that he is a bigger stockholder than what today the head management of Vail is, when put into doubt how big of a stakeholder he was.

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